Send Gifts Easily with Rakuten Social Gift

We are pleased to announce that our shop now supports "Social Gift" (eGift), a popular new service recently launched on Rakuten Ichiba

Social Gifts allow you to send presents effortlessly simply by sharing a unique gift claim link via LINE, email, or social media messaging—no shipping address required. You can now easily send gifts that you might have previously given up on due to not knowing the recipient's address or feeling hesitant to ask for it.

Solving Common Challenges of Frozen Gifts

Frozen items like our Medicinal Bouillon Pot sets and artisanal gelato sometimes presented a few hurdles when chosen as gifts:

＊"I want to give a bouillon set to a coworker as a gift, but it's large and frozen, so I can't bring it to the office..."

＊"Asking for their home address might feel a bit intrusive..."

＊"My friend’s birthday is right around the corner! I’d love to send gelato, but ordering now might not arrive on time..."

This is where Social Gifts shine. Simply send the unique claim link along with a heartfelt message like "Congratulations!" or "Thank you as always!" to complete your gift. Since the recipient chooses their preferred delivery date, time, and destination, it prevents awkward situations like arriving when their freezer is completely full.

Thoughtful Privacy & Versatile Occasions

When the recipient opens the link, they will only see product images and a brief description. No purchase amounts or product prices are shown, making it completely safe and worry-free for formal occasions or gifts to supervisors and elders.

It is perfect for seasonal greetings, life milestones such as weddings and births, or simply expressing everyday gratitude. Why not turn your spontaneous desire to celebrate someone into a tangible surprise today?

We also plan to introduce this Social Gift feature to our official online shop, &CROSS, in the near future. We will keep you updated once it is ready!